Body Positivity
Model Calls Out Fashion Brand For Editing Her Body So Much ‘It Doesn’t Look Like Her’
The fashion model called out SHEIN for overly photoshopping her body.
It isn’t just the consumers that are sick of brands photoshopping models; Sarah Jane Kelly is also fed up. The plus-sized influencer has called out an online fast fashion retailer, Shein, for digitally altering her body so much that it doesn’t look like her. Sarah’s body was Photoshopped to appear slimmer, a contrast to how she indeed looks.
Earlier, the plus-sized had spoken about the issues plus-sized face in the fashion industry.
In a video [now-viral], Sarah listed the unspoken rules of plus-sized modeling, including needing a flat stomach and posting gym selfies. She reportedly claimed curvy models have no fat on the face & fat-toned tummies only while showing images of plus-sized models who have so far abided by such rules.
In her new TikTok clip, Sarah showed the modeling shot of SHEIN [pictured], where her skin had been smoothed out, her stomach flattened, and her waist brought in.
She wrote over the clip: “When you are the model in the picture, and even your body doesn’t look like that either.” The post was captioned: “And that is on unrealistic beauty standards,” urging viewers to remember how much models are edited next time they’re online shopping. The clip has since garnered over 1.5M views and outraged comments.
“This is why I DESPISE plus size model pictures on Shein and everywhere because they say plus size AND THEN EDIT OUT THE PLUS FROM IT,” an angered viewer wrote.
@learningtolovesarah Just a reminder when your online shopping next!😂 #realitycheck #beautystandardsarefake #fyp #plussizestyle #effyourbeautystandards #plussizefashiontips ♬ Cool Kids (Sped-Up Version) – Echosmith
“What’s the point of having a variety of models with different shapes if people are just gonna edit them to look like the typical bodies seen in magazines, Instagram etc,” another asked. A third stated: “Wait omg really? I get so insecure because all of the plus size models look skinny. There’s not a roll on them so I can’t buy any of the clothes.”
Someone else noticed: “OMG, u can see how wrapped the background flowers were. Another agreed: “The edits are visible around the edges.”
In response to the viewer who pointed out there isn’t a roll, Sarah said: “I got rolllllss. And I felt the same till I started modeling and seeing all the behind the scene stuff.” Nonetheless, the beauty had previously revealed that part of the unspoken rules of plus-sized modeling includes having an hourglass figure and regularly posting pictures of them working out and at the gym to justify their health.
Reacting to Sarah’s video of the unspoken rules, a viewer shared that they don’t feel represented by plus-sized models as they only have chiseled jawlines and zero double chins. A second pointed out that they wanted more belly representation, while a third said the beauty standards for plus-sized models make them self-conscious about their chubby faces.
