Fashion
People Praise Adidas For Featuring Pregnant And Breastfeeding Moms In Its New Campaign
Empowering, enlightening. Props to Adidas and Pharrell Williams.
Adidas has been receiving a lot of public exposures lately thanks to their latest campaign in collaboration with Pharrell Williams. When it comes to inclusivity and gender equality, women have always been sensitive topics with what they should and should not wear or do.
But this ad is not taking any of that: from afro to hijab, from child-free to breastfeeding, this is their time. Green Lemon will show you some of the most empowering shots they’ve shown of these amazing and gorgeous women.
New Adidas collection titled ‘Now Is Her Time’ shows women in all black and colorful shoes that point to Pride Day.
One of the biggest highlights of the campaign is the featuring of a real woman who is breastfeeding.
Along with that, they are also including a lot of entrepreneurs who are also mothers.
And of course, dads, too!
A woman, Kadija Diawara, who wears hijab is also featured.
People saw this ad in shops and they just had to share their happiness.
Look at how positive the feedback is!
And here’s a video Pharrell uploaded himself for the campaign.
